Ikea promises to reduce its carbon footprint by 70% before 2030
In big parts of the world, you cannot enter a house without walking into at least one piece of Ikea-furniture. The global go-to-store for all your in house needs, with almost 400 stores in more than 30 countries, has probably delivered some of its products at your doorstep as well. Of course, the occasional missing piece in your Ikea-package might have caused you some trouble in the past, but Ikea has a bigger struggle to cope with. The worldwide delivery of its products makes the company responsible for a gigantic carbon footprint. Ikea is well known for its great environmental actions, but recently they even announced the next step in its green strategy.
Last year, the parent company of Ikea made a bold move. They promised to reduce the footprint of the company by 70% in 2030. Furthermore, they pledged to deliver every item which is sold worldwide by electric vehicle. And to give these promises even more power, they said to switch the delivery fleet in New York, Los Angeles, Paris, Amsterdam, and Shanghai to electric by 2020 already.
Shanghai is early adopter
This goal has already been reached in Shanghai early in 2019. Every delivery in the inner city of Shanghai is made with an electric vehicle. The keyword in this process of electrification is partnerships. Ikea worked closely together with local warehousing-, distribution- and leasing companies to deliver on its logistic promise. Those companies provide the electric vehicles, make sure there is enough charging infrastructure throughout the city and temporarily store the deliveries on strategic points.
Worldwide green delivery strategy
While Shanghai already had most of the needed infrastructure in place, the missing infrastructure in other cities like New York may cause some issues. In those cities, Ikea investigates the strategy of other delivery companies to look at green alternatives. Just like carriers as UPS and FedEx, they are planning to drive the last mile with electric cargo bikes or other small electric vehicles. To make this work, Ikea is also building smaller stores in urban areas, instead of the massive 400.000 square foot stores that now can be found around the world.
Cleaning up the production chain
But with this green delivery strategy alone, Ikea would not succeed in reducing its carbon footprint by 70% in the next ten years. That is why the Swedish company also makes green changes in other parts of its production chain. For example, they will have removed all single-use plastics from the Ikea products and stores and run their operations on 100% renewable energy by 2020. Ikea is doing a great job to live up to their promises and is one of the leading companies when it concerns environmental friendly business operations. Let's hope that other companies will follow their example, because these changes will make our world a better place.